Monday, 31 October 2011

Radio 1

Radio 1 is an Adult Contemporary radio presented by Chris Moyle’s and aimed at an audience of about 17 years or above, having Chris Moyle’s as a presenter is good because he is funny and chatty and draws in a good audience on the show. The show they have a casual banter and informal feel to the show being very chatty to eachother with lots of ad lib and random conversation. They have an informed format as they have things like the news and weather on there so they are giving the audience the basic headlines and general information, in a way they act like a pick me up with a formal side which is where the adult involvement comes in. Another way I know it’s a adult contemporary so because it has music on there from the 70’s/ 80’s but then also some charts I amongst it, this is giving a clear indication of the target. At the moment they have been playing a variety of songs for examples a few are Lana Del Rey- Video Games, Professor Green, Labyrinth and Mode step. Most of these songs are all top charts which is good for a younger audience of listeners but they also do then news and weather for a more middle aged generation where they do go into a fair bit of detail especial for the breaking news. During the radio broadcasting there is no interaction with the audience which is bad because then people can’t get involved as easily so they would feel less inclined to listen because of the lack of talk to the audience, they talk more to each other as though they are blocking the audience out of the friendship group on the radio.

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