Radio 1 is an Adult Contemporary radio presented by Chris Moyle’s and aimed at an audience of about 17 years or above, having Chris Moyle’s as a presenter is good because he is funny and chatty and draws in a good audience on the show. The show they have a casual banter and informal feel to the show being very chatty to eachother with lots of ad lib and random conversation. They have an informed format as they have things like the news and weather on there so they are giving the audience the basic headlines and general information, in a way they act like a pick me up with a formal side which is where the adult involvement comes in. Another way I know it’s a adult contemporary so because it has music on there from the 70’s/ 80’s but then also some charts I amongst it, this is giving a clear indication of the target. At the moment they have been playing a variety of songs for examples a few are Lana Del Rey- Video Games, Professor Green, Labyrinth and Mode step. Most of these songs are all top charts which is good for a younger audience of listeners but they also do then news and weather for a more middle aged generation where they do go into a fair bit of detail especial for the breaking news. During the radio broadcasting there is no interaction with the audience which is bad because then people can’t get involved as easily so they would feel less inclined to listen because of the lack of talk to the audience, they talk more to each other as though they are blocking the audience out of the friendship group on the radio.
Monday, 31 October 2011
Thursday, 20 October 2011
Definitions of Different Formats
Format:
Format is a particular way of presenting something, there are different formats for differnt radio stations. The format could also be described for the way it sounds.
Contemporary Hit Radio:
Plays current chart music, a selection of favorite artists. Can be played in heavy rotation meaning that the same song is played a number of times during the day. Appeals to a audience of 15-30 years old. (Capital)
Adult Contemporary:
plays a mix of modern songs with some older ones, maybe from the 70's and 80's. More formal in their style than younger stations - appeals to adults 29+. (Heart)
Specialist:
Plays a specific type of music to target a specific audience depending on their interest. (Classic FM)
Community:
set up to serve the people living in that are that this station brodcasts. Non profitable and usually the presenters are volunteers. A good place to learn about the radio industry. (Express FM)
Gold:
Targets a older audience with music that typically dates back to the 60' . More in the way of information. (gold)
Contemporary Hit Radio:
Plays current chart music, a selection of favorite artists. Can be played in heavy rotation meaning that the same song is played a number of times during the day. Appeals to a audience of 15-30 years old. (Capital)
Adult Contemporary:
plays a mix of modern songs with some older ones, maybe from the 70's and 80's. More formal in their style than younger stations - appeals to adults 29+. (Heart)
Specialist:
Plays a specific type of music to target a specific audience depending on their interest. (Classic FM)
Community:
set up to serve the people living in that are that this station brodcasts. Non profitable and usually the presenters are volunteers. A good place to learn about the radio industry. (Express FM)
Gold:
Targets a older audience with music that typically dates back to the 60' . More in the way of information. (gold)
Research on BBC- 'Unique and Highly Regarded'
The BBC is unique and highly regarded across the world this is because of it's different ways of making money and there way of having no adverts.
The BBC are funded through the television licence fee which people who own TVs have to pay annually. They also don't include adverts in there channels, there programs/music is just continuous making them well known around the world .This is very different to Commercial radio stations because they are a lot of adverts played between songs, news, weather etc. This makes them unique because the BBC is one of the only Radio stations that firstly charge money but also don't promote any other companies or businesses.
The BBC are so highly regarded because they are reliable, they broadcast on a variety of FM and AM frequencies so there radio has a world wide and constant radio for all to enjoy. They are also on digital TV in the UK and there Radio can be listened to up to 7 days after its broadcasting on the Internet. This is nearly the same as Commercial Radio's but they normally just play online as they do on the radio so everything happens at the same time, there is no previous recordings making them less reliable with there information because you don't know whether they would repeat it or whether you would have to wait to hear it again.
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